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Email Marketing Crisis Management: How to Handle COVID-19

As COVID-19 sweeps across the globe, the crisis is having a dramatic impact on consumer interests and behavior. Health and grocery eCommerce activity seems to be booming in many countries,...

The Essential Checklist for Successful Email Marketing

Is your email program generating at least 23% of your total eCommerce revenue? That's the average we've seen across industries,...

[Free Guide & Webinar] Winning Tactics for eCommerce Emails

Email continues to generate the highest ROI out of all digital channels, and as statistics say, its future is dazzling...

The Ultimate Email Marketing Holiday Checklist

Is your eCommerce store ready for the holiday season? According to Deloitte’s annual holiday retail forecast, eCommerce sales will grow...

International Email Marketing Spam Laws Explained

It’s often easy to neglect the legal aspects of email marketing while striving for higher engagement rates, more attractive creative, and a more stable revenue flow. After all, it’s just...

10 Email Copywriting Tips to Instantly Boost Your Conversion Rate

Engaging with your customers through email requires both creativity and analysis. Marketing research has proven that emotionally engaged customers will...

10 Things to Look For in an Email Marketing Agency

Choosing the right (email) marketing agency for your company is never an easy task. There are dozens of reviews, forum...

Grow Your Email List with Social Media [Free eBook]

If your eCommerce shop target audience is on social media you’d better get those followers onto your email list. Otherwise,...

ESP Migration Guide for eCommerce Shops + Free Checklist

Email service providers (ESPs) are essential for brands looking to invest in email marketing. As your brand grows, you may find yourself outgrowing the capabilities of your current ESP. Choosing...

What Is QA for Email Marketing & 5 Tips for Spotless Emails

From start to finish, each stage in the email marketing process is complex, yet rewarding. It requires time, dedication, and...

Email Marketing Checklist

If you are regularly sending email campaigns and newsletters for the promotion of your products or services, a list of pre-launch checks...

Cold Emailing: How to Get More Replies

As a part of the lead generation strategy, companies quite commonly consider cold emailing the best way to go. However,...

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