Hit the inbox, not the spam box.
How Email Deliverability Works
Email Deliverability is the ability of your email to be delivered, accepted by the Internet service provider (ISP), and placed in the inbox. You can have the greatest marketing campaigns ever, but if your deliverability is poor, subscribers will never see your emails in their inbox.
We start by performing a deliverability audit, focusing on a few factors:
• Spam Trigger Content/Spam Filters
• Blacklists & Spam Traps
• User Engagement (Open/Click, Whitelisting, Starring)
• Hard Bounces
• Complaint/Spam Ratio
• IP Address Reputation
• Sender Domain Reputation
After having identified what is preventing your emails from being delivered, we use advanced techniques to increase your inbox placement and sender score.
Pinpointing and solving deliverability issues ensures your emails land straight in the inbox, avoiding the dreaded spam or promotions folders.