Technical Email Marketing

ESP Migration Guide for eCommerce Shops + Free Checklist

Email service providers (ESPs) are essential for brands looking to invest in email marketing. As your brand grows, you may find yourself outgrowing the capabilities of your current ESP. Choosing...

The Essential Guide to Optimizing Your Emails for Mobile

On average, mobile users check their emails about three times more than desktop users, making them responsible for at least...

11 Tips to Make Sure Your Emails Avoid Spam Filters

Emails ending up in a spam folder instead of a recipient’s inbox is perhaps the worst nightmare of online marketers....

Problems with Your Email Subscriber List? Try List Cleaning!

At various times during conversations with eCommerce entrepreneurs, we hear them complain about “huge bounce rates”, having emails stuck in...

How to Upload Your Email Subscriber List to Social Media Platforms

Email and social media require different strategies in order to reach your potential and existing customers. Despite the differences in the two channels, there are ways to integrate them in...

Email Blacklist Check: How to Avoid Getting Emails Blacklisted

Email marketers have a big fear of ending up on blacklists (with good reason too). Having email blacklist can result...

6 Tips to Create Better Mobile-Friendly Emails

With 68% of emails being opened on mobile devices, creating a mobile-friendly email, especially for online retailers, is no longer...